Similar to a toothpaste tube squeezer, the Heinz Packet Roller is a portable foodie gadget engineered to effectively extract every last drop of sauce from a ketchup packet.

Starting Wednesday, September 15, condiment lovers can snag their very own Heinz Packet Roller for $5.70 by visiting HeinzPacketRoller.com – while supplies last.

You can check out the Heinz Packet Roller in action via the video below:

Images courtesy of Heinz